Manager II Digital Marketing - Remote in the US

Job Overview

TE Connectivity Ltd. is a $15.8 billion global technology and manufacturing leader creating a safer, sustainable, productive, and connected future. For more than 75 years, our connectivity and sensor solutions, proven in the harshest environments, have enabled advancements in transportation, industrial applications, medical technology, energy, data communications, and the home. With 89,000 employees, including more than 8,000 engineers, working alongside customers in approximately 140 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at www.te.com and on LinkedIn, Facebook, WeChat and Twitter.

We are looking for an experienced and forward-thinking Digital Marketing Manager to lead the development, optimization, and performance of our brand and product presence across multiple digital platforms. This role is responsible for defining the web strategy to support business objectives, enhance user experience, and drive engagement, conversion, and brand consistency. The ideal candidate combines strategic thinking with hands-on execution and a data-driven mindset. The manager must develop a keen understanding of the Aerospace & Défense industry, the customer base, electronic distribution and the competitive landscape

Please note: This position may involve working with technical data, technology, software/source code, hardware, or other items (collectively “items) subject to U.S. and non-U.S. export control laws and regulations.  Under these regulations, it may be necessary for TE to verify a candidate’s national origin and/or citizenship status to determine whether a U.S. or other government export license is required prior to releasing its technologies to the candidate.  If TE determines that TE will require a license or will be prohibited by applicable laws from providing the candidate with items necessary for the performance of this position, then TE expressly reserves the right to either a) make an offer of employment contingent upon TE receiving required export licenses from the appropriate government agency, b) consider the candidate for a different position that is not subject to such restrictions, on whatever terms and conditions TE shall establish in its sole discretion, or c) decline to move forward with the candidate’s application.

Job Requirements

Web Strategy & Planning

• Develop and maintain a comprehensive web strategy that aligns business goals, brand identity, and marketing campaigns.
• Translate customer needs and business objectives into an engaging and optimized online experience.
• Own the web roadmap and lead cross-functional collaboration on prioritizing site features, functionality, and content.

User Experience (UX) & Optimization

• Work closely with UX/UI designers, developers, and content creators to improve site usability, accessibility, and engagement.
• Implement strategies for site navigation, structure, and design to support customer journeys and conversion goals.
• Conduct regular site audits, user testing, and performance evaluations to drive continuous improvement.

Engagement & Conversion

• Partner on content and SEO to ensure content is optimized for search, relevance, and performance.
• Ensure messaging, visuals, and calls to action are aligned with brand voice and campaign objectives.
• Drive conversion-focused strategies to strengthen distributor partnerships and enhance e-commerce capabilities,
• Support seamless customer experiences for increased channel performance.
• Monitor trends and analytics to adjust content strategies as needed.

Analytics & Performance Tracking

• Define key web performance KPIs (e.g., traffic, bounce rate, conversion, time on page).
• Leverage tools like Adobe Analytics, Tag Manager, Search Console, and Hotjar to analyze site data and make strategic recommendations.
• Deliver regular reporting and actionable insights to stakeholders.

Technology & Platform Management

• Manage CMS platforms (e.g. Adobe Experience Manager) and coordinate with the internal Digital Center of Excellence team and external vendors as needed.
• Evaluate and implement new tools or integrations to improve web performance and personalization.
• Ensure mobile responsiveness, site speed, and security standards are maintained.

What your background should look like

• Bachelor’s degree in marketing, digital experience, digital media, or related field.
• 12+ years of experience in website strategy, management, or digital marketing.
• Deep understanding of UX principles, SEO best practices, and web analytics.
• Hands-on experience with CMS platforms and web optimization tools.
• Strong project management skills with experience leading cross-functional web initiatives.
• Excellent analytical, communication, and problem-solving abilities.
• Strong business, commercial, and technical acumen. 
• Ability to develop, articulate, and implement sales strategy to grow revenue and market share. 
• Able to deal with ambiguity while still managing vision and purpose. 
• Collaborative, ability to build strong relationships with cross-functional partners within a global and diverse organization.
• Analytical and strong problem-solving skills.
• Strong sense of urgency and bias for action.

Competencies