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Senior Manager (m/f/d) Digital Strategy and Innovation

At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.

Job Overview


The Automotive Industry, and with it Tier 1 and 2 suppliers are going through a massive transformation. As a member of the Automotive EMEA Marketing team, the Senior Manager Digital Strategy and Innovation will be tasked with creating, leading and delivering a cohesive, best in class and compelling digital strategy to support brand, customer and commercial aspirations with the view to significantly increase online customer usage, engagement and satisfaction. To be considered for this role you will have developed successful digital strategies, defined and led integral digital engagement plans, driven digital innovation and delivered best in class digital customer experience working across large, complex organizations at senior level.


We, the Business Unit Automotive in EMEA, are actively shaping this process towards data-driven digital marketing and online sales, combined with digital customer service along the buying journey. In doing so, the Marketing department is a strategic partner for every function – true to our motto “Every Connection Counts”. We are looking for an experienced “digital performer” which brings a technical understanding and practical experience from various disciplines in digital marketing. You have a track record of developing and delivering intuitive, breakthrough and powerful online solutions. An overarching ability to view and link different processes or diverse IT systems is elementary. 



  • You will manage in close cooperation with various stakeholders the implementation and rollout of the Digital Business ecosystem of Auto EMEA by holding project responsibility as a sparring partner between the business functions and IT
  • You analyse and design new initiatives in the area of online sales and digital services
  • You optimize processes on the basis of data & insights and derive recommendation for actions / new projects
  • You collaborate very closely with the global digital and marketing community in TE to ensure that initiatives are scalable and meet corporate requirements

What your background should look like:

  • You have a Bachelor degree in IT, general business, engineering, computer science or equivalent, Master’s degree or MBA preferred
  • Relevant (min. 5 years) expertise or work experience in digital business e.g., e-business, digital commerce, service design or digital consultancy
  • Self-starter with a propensity to take initiative
  • Flexible and able to thrive in a fast-paced environment
  • Curious, willingness to learn, and continually seeking to improve processes
  • Desire to shape the digital future of TE Connectivity AUTO EMEA
  • Strong project management, facilitation, and influencing skills
  • Work effectively with business functions to document the scope, requirements, objectives, and delivery targets
  • Experienced in working with global teams to provide high-quality and cost-effective deliverables
  • Innovative, creative, and savvy with new media and technologies
  • Detail-oriented and possessing strong analytical skills
  • High customer orientation
  • Skilled and comfortable with prioritizing task and working within tight timelines
  • Proficient in all MS Office applications, PJM tools (Mural, Miro)
  • Excellent written and verbal communication skills, fluent in German and English


SET : Strategy, Execution, Talent (for managers)
Values: Integrity, Accountability,Teamwork, Innovation

About TE Connectivity
TE Connectivity is a $12 billion global industrial technology leader creating a safer, sustainable, productive and connected future. Our broad range of connectivity and sensor solutions, proven in the harshest environments, enable advancements in transportation, industrial applications, medical technology, energy, data communications and the home. With approximately 80,000 employees, including more than 7,500 engineers, working alongside customers in approximately 140 countries, TE ensures that EVERY CONNECTION COUNTS. Learn more at and on LinkedIn, Facebook, WeChat and Twitter.

What TE Connectivity offers:

We offer competitive rewards & compensation. Our commitment to our employees includes offering benefit programs that are comprehensive, competitive and will meet the needs of our employees.
•    Competitive Salary Package
•    Performance-Based Bonus Plans
•    Health and Wellness Incentives
•    Employee Stock Purchase Program
•    Community Outreach Programs / Charity Events
•    Employee Resource Groups



State:  HE
Country/Region:  DE
Travel:  Less than 10%
Requisition ID:  84359
Alternative Locations: 
Function:  Sales & Marketing

Job Segment: Computer Science, MBA, Project Manager, Bilingual, Automotive, Technology, Management

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